Our Goal is to Empower Consumers
Carsort has a pretty simple goal: help consumers make informed purchasing decisions quickly. It just turns out this is a really hard problem to solve. Carsort is part of the Snapsort family of consumer advice sites. Carsort is laser focused on helping you make the best choice car or truck purchase. If you like Carsort, you’ll love our other sites.
Problems We’re Solving
- Aggregating all the data necessary to make informed decisions
- Allowing users to discover the right product without being an expert
- Making all the data understandable
- Turning all the data into objective measurements
- Personalizing the whole experience to the user
We spent about two years developing our platform and now (August 2011) we’re rapidly expanding into many domains, by the end of 2011 we plan to be in 20. We think you’ll love how easy these sites make it to discover the right product for you:
- Interested in providing a better consumer experience to your customers?
- Looking to advertise to an engaged group of consumers coming to us for trusted unbiased purchasing advice?
Does Carsort Make Money?
Although we’re currently focused on our user experience we also make money to keep the service running. We do this in two ways: advertising and affiliate partners. You’ll see ads around our site for both retailers and brands, sometimes a retailer will pay us if you buy something at their store (their way of acknowledging the role we’ve played in helping you reach a purchasing decision) and sometimes they just pay us if you click over to them to browse around. If you do end up buying a product through our service you have our deepest thanks as you’ve indirectly helped us create the next round of improvements.